Industries / Custom Software Development
We book meetings with CTOs and operations leaders stuck on legacy systems, so your pipeline no longer depends on who you already know.
Book a call →One big project ends and the pipeline is empty. Revenue swings month to month and you can't plan hires around it.
Half or more of your work comes from people you already know. That's a good reputation, not a growth plan.
Buyers who don't know you compare you on day rate alone. Buyers who've spoken to you don't.
Mid-market companies where software is critical to the business but the in-house team can't keep up.
Exact titles are tailored to your ICP at kickoff.
Businesses held back by ageing platforms, ERPs or bolted-on tools that make every change slow and risky.
Companies announcing digital transformation programmes, usually with a budget and a deadline attached.
Open roles for .NET, React or cloud developers that have sat unfilled for months. Outsourcing becomes the faster route.
A new funding round or a new CTO usually means new systems, and a mandate to deliver them quickly.
Software buyers ignore anything that reads like a mass pitch. They reply when an email points to something real: a role they're struggling to hire, a system they're clearly outgrowing, or a project they've just announced.
Hi Sarah,
Saw you've had two .NET developer roles open for a while. Usually that means the roadmap is moving faster than the team.
We build custom software for logistics firms and can usually start within a few weeks, rather than the 3+ months it takes to hire.
Is this something you'd want taken off your plate right now?
An example of the approach. Every campaign is written for your offer and your buyers.
Generic outbound doesn't. Emails that reference a buyer's actual systems, hiring or projects do, because they read like they came from someone who looked. That's the only kind we send.
If we don't deliver 10 meetings that match your criteria within 3 months, you get your money back. We carry the risk, not you.
Book a 15-minute call. We'll map your ICP and show you exactly how many qualified buyers are in your market.
Book a call → No obligation. 10 meetings in 90 days or your money back.